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I've held international leadership roles at Lowe & JWT for 18 years, based in London, Bangkok and Dubai. I am the author of "Nine Timeless Nuggets - Essential Marketing for the Young and Ambitious". I've been running my eponymous marketing consultancy since 2013.
I've held international leadership roles at Lowe & JWT for 18 years, based in London, Bangkok and Dubai. I am the author of "Nine Timeless Nuggets - Essential Marketing for the Young and Ambitious". I've been running my eponymous marketing consultancy since 2013.
Bharat Bambawale, founder of BB&A
Bharat Bambawale,
founder of BB&A
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I've held international leadership roles at Lowe & JWT for 18 years, based in London, Bangkok and Dubai. I am the author of "Nine Timeless Nuggets - Essential Marketing for the Young and Ambitious". I've been running my eponymous marketing consultancy since 2013.
Bharat Bambawale,
founder of BB&A
My journey
My journey
40 years and counting in marketing and advertising, for 18 of which I was based in Dubai, Bangkok, and London in regional and global roles. I’ve contributed in small and big ways to 50 successful brands. My track record is rich with brand positioning and repositioning successes.
40 years and counting in marketing and advertising, for 18 of which I was based in Dubai, Bangkok, and London in regional and global roles. I’ve contributed in small and big ways to 50 successful brands. My track record is rich with brand positioning and repositioning successes.
In 2003-04
Based in Bangkok as Lowe’s Regional Director on Unilever for Asia Pacific, I led the highly successful Asian interpretation and deployment of Unilever’s global premium detergent idea “Dirt Is Good”. In India, Surf’s “Daag Acche Hain” and “Puddle Wars” ad are a result of this idea.
Based in Bangkok as Lowe’s Regional Director on Unilever for Asia Pacific, I led the highly successful Asian interpretation and deployment of Unilever’s global premium detergent idea “Dirt Is Good”. In India, Surf’s “Daag Acche Hain” and “Puddle Wars” ad are a result of this idea.
Based in Bangkok as Lowe’s Regional Director on Unilever for Asia Pacific, I led the highly successful Asian interpretation and deployment of Unilever’s global premium detergent idea “Dirt Is Good”. In India, Surf’s “Daag Acche Hain” and “Puddle Wars” ad are a result of this idea.
In 2005-06
I was Lowe’s Global Team Leader partnering Unilever in reshaping a small four-country Asian brand Clear into a global challenger to P&G’s Head & Shoulders, helping it on the road to being another proud member of Unilever’s billion-dollar brands.
I was Lowe’s Global Team Leader partnering Unilever in reshaping a small four-country Asian brand Clear into a global challenger to P&G’s Head & Shoulders, helping it on the road to being another proud member of Unilever’s billion-dollar brands.
I was Lowe’s Global Team Leader partnering Unilever in reshaping a small four-country Asian brand Clear into a global challenger to P&G’s Head & Shoulders, helping it on the road to being another proud member of Unilever’s billion-dollar brands.
In 2009-10
As Global Team Leader on Unilever’s Hair Category at JWT based in London, I led the global re-launch of Sunsilk, putting the brand back on the path to growth in 60+ countries.
As Global Team Leader on Unilever’s Hair Category at JWT based in London, I led the global re-launch of Sunsilk, putting the brand back on the path to growth in 60+ countries.
As Global Team Leader on Unilever’s Hair Category at JWT based in London, I led the global re-launch of Sunsilk, putting the brand back on the path to growth in 60+ countries.
In 2011-13
As Global Brand Director of airtel based in New Delhi, I orchestrated the resurgence of the airtel brand through a youth targeted repositioning and breakthrough campaigns such as Har Friend Zaroori Hain and Jo Mera Hai, Woh Tera Hai. I also helped create similar ads in Nigeria and Bangladesh.
As Global Brand Director of airtel based in New Delhi, I orchestrated the resurgence of the airtel brand through a youth targeted repositioning and breakthrough campaigns such as Har Friend Zaroori Hain and Jo Mera Hai, Woh Tera Hai. I also helped create similar ads in Nigeria and Bangladesh.
As Global Brand Director of airtel based in New Delhi, I orchestrated the resurgence of the airtel brand through a youth targeted repositioning and breakthrough campaigns such as Har Friend Zaroori Hain and Jo Mera Hai, Woh Tera Hai. I also helped create similar ads in Nigeria and Bangladesh.
In 2018-2024 (ongoing)
For the past 6 years, I advise the Ryan Group of Schools in a range of marketing and business areas, helping the Group navigate and grow through new business models.
For the past 6 years, I advise the Ryan Group of Schools in a range of marketing and business areas, helping the Group navigate and grow through new business models.
For the past 6 years, I advise the Ryan Group of Schools in a range of marketing and business areas, helping the Group navigate and grow through new business models.
Through Bharat Bambawale & Associates, which I founded in 2013, my focus is on branded customer journeys. BB&A puts engagement, differentiation and value into each stage of the journey to give special meaning and connection to our clients’ brands across audiences.
Through Bharat Bambawale & Associates, which I founded in 2013, my focus is on branded customer journeys. BB&A puts engagement, differentiation and value into each stage of the journey to give special meaning and connection to our clients’ brands across audiences.
